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Arizona Wing Chun Association

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How To Create Martial Arts eBooks

Design, Write, Publish and Market Your Own Digital Publications

How To Create Martial Arts eBooks

How To Create Martial Arts eBooks was previously available but is being moved to a new format (as well as being heavily upgraded with reviews of new programs). Availability is scheduled for mid 2018.

About This Publication

How To Create Martial Arts eBooks takes the guesswork out of creating digital publications. And while the publication is, in fact, geared for the martial artist in mind, it is actually relevant to any kind of eBook or digital offering.

Table of Contents

Chapter 1: Planning It Out

1.1 Determining Your Audience

1.2 Project Management

1.3 Digital Publication Formats

1.4 Graphics & Illustrations

1.5 Multimedia

Chapter 2: Putting It Together

2.1 Style Guides & Grammar

2.2 Writing for eBooks, Reports & Newsletters

Chapter 3: Graphics & Illustrations

3.1 The Importance of First Impressions

3.2 Telling Your Story Through Visual Representations

3.3 Graphics Editing Programs

3.4 eCovers

3.5 Tutorial: Cover Action Pro

Chapter 4: Interaction Through Multimedia

4.1 Video

4.2 Video Editing Software

4.3 Audio

4.4 Audio Editing Software

Chapter 5: Your Website

5.1 The Necessity of a Quality Website

5.2 Content Management Systems (CMS)

5.3 Introduction to HTML

5.4 Introduction to WordPress

5.5 Pre-made HTML & WordPress Templates

5.6 Thrive Content Builder (TCB)

5.7 Hiring a Professional Designer

5.8 Creating a Winning Sales Page

5.9 Web Hosting

5.10 Online Payment Processing

Chapter 6: Marketing

6.1 Search Engine Optimization (SEO)

6.2 Forums & Bulletin Boards

6.3 Blogs

6.4 Amazon & Lulu

6.5 Pay-Per-Click (PPC) Advertising

6.6 Linking to Other Websites

6.7 Affiliate Programs

6.8 Creating Your Own Membership Site

Most publications or courses offer very little by way of “how” to write your piece. You might get a few tips and pointers, but what you need is a step-by-step guideline for actually taking you by the hand through a complete project, such as:

  • How to develop a writing style.
  • How to create an outline.
  • ​Who your target audience is and what appeals to them.
  • ​Fonts, font sizes and colors that work best for readability.
  • ​What eBook programs are good (and not so good).
  • ​How to create eCovers and why they are so important.
  • ​How to include photos, videos and audio.
  • How to light your subjects for the best appearance.

That is just a small sampling of what How To Create Martial Arts eBooks covers, and what most other “how to” publications do not address. Mastering these elements, however, will make or break a quality publication.

You will learn everything you need for designing the layout, what goes in to writing it, how to include photos, videos and audio, how to compile it, how to create eCovers, and also how to market and advertise it.

I also included some special bonus tutorials for many of these areas, as well as:

  • ​How to evaluate the finished product, and
  • How to understand a user’s perception of that product.

Through a specific evaluation process, you will learn the ins and outs of how to take a user’s feedback and improve your publication, as well as how it is presented. After all, you might want to make money writing it, but the information must first and foremost be of service to your readers. Without that, it will not last very long.

And with How To Create Martial Arts eBooks, you will have all of this information at your fingertips.